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The influence of location placement as a marketing tool of a destination management organization for the development of film-induced tourism - a tourism strategy analysis using Malta as a case study
Title The influence of location placement as a marketing tool of a destination management organization for the development of film-induced tourism - a tourism strategy analysis using Malta as a case study Subtitle diplomová práca Author info Oliver Eric Baumgärtel; školiteľ: Harald Pechlaner Author Baumgärtel Oliver Eric
Another authors Pechlaner Harald (Školiteľ (konzultant))
Corporation Univerzita Mateja Bela . Ekonomická fakulta . Katedra cestovného ruchu a spoločného stravovania , Banská Bystrica, Slovensko Issue data Banská Bystrica , 2023. - 294 s. Keywords filmový cestovný ruch - film tourism marketing cestovného ruchu - tourism marketing marketing destinácií - destination marketing organizácia destinačného manažmentu - destination management organization Form. Descr. diplomové práce - master’s theses Language English Country Slovak Republic systematics 338.48 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xk - Kvalifikačné práce Copy count 1, currently available 0 book
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