Number of the records: 1
Experiential marketing
Title Experiential marketing Subtitle a practical guide to interactive brand experiences Author info Shirra Smilansky Author Smilansky Shirra
Issue data New York : Kogan Page , 2018. - 304 s. : gr., il., tab., 24 cm Issue 2nd ed. ISBN 978-0-7494-8096-7 Note Bibliografické odkazy. Register Keywords skúsenostný marketing - experiential marketing obchodné značky - brand names products - brand names - commercial brands - trademarks marketingová komunikácia - communication in marketing - marketing communication Language English Country United States of America systematics 658-626 658.8:316.77 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
book
Call number Location Sublocation Umiestnenie Info 368805 Univerzita Mateja Bela Economic reading room In-Library Use Only
Number of the records: 1