Number of the records: 1
Strategic Marketing
Title Strategic Marketing Par.title [Le marketing stratégique] Subtitle A European Approach Author info Jean-Jacques Lambin Author Lambin Jean-Jacques
Issue data McGraw-Hill ; London , c1993. - xv, 539 s. : grafy, obr., tab., 24 cm Issue 1st ed. ISBN 0-07-707795-4 Note Súbežný názov vo francúzštine Keywords marketing manažment - management strategický manažment - strategické riadenie - strategic management Language English Country Great Britian systematics 658.8 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
book
Call number Location Sublocation Umiestnenie Info 247306 Univerzita Mateja Bela Economic reading room Fond MBA In-Library Use Only
Number of the records: 1