Number of the records: 1  

Brand management

  1. TitleBrand management
    Subtitlebudování značky od vize k cíli
    Author infoDavid Taylor
    Author Taylor David
    Another authors Paulíny Vladimír (Translator)
    Issue dataBrno : Computer Press , 2007. - 226 s. : il., 24 cm
    Issue1. vyd.
    Edition business books , Praxe manažera
    ISBN978-80-251-1818-4
    NoteObalový podnázov: řízení značky. - Register
    Keywords riadenie značky - brand management   obchodné značky - brand names products - brand names - commercial brands - trademarks   marketingový manažment - marketing management  
    LanguageCzech
    CountryCzech Republic
    systematics 658.626
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    310145Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only

Number of the records: 1  

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