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Marketingový mix biopotravín

  1. TitleMarketingový mix biopotravín
    Author infoLucia Barlogová
    Author Bartková Lucia 1983- (100%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
    Source document Scientia Iuventa 2010 : proceedings of abstracts from international scientific conference of PhD. students. S. 7. - Banská Bystrica : Univerzita Mateja Bela, 2010 / Mišániová Marta 1984- ; Ščepková Eva ; Bárdošová Lucia
    Keywords marketingový mix - marketing mix   marketingová komunikácia - communication in marketing - marketing communication   biopotraviny - biofood  
    LanguageSlovak
    CountrySlovak Republic
    systematics 658
    Public work category AFH
    No. of Archival Copy17597
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
Number of the records: 1  

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