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Moderní marketingová komunikace

  1. TitleModerní marketingová komunikace
    Author infoJana Přikrylová, Hana Jahodová
    Author Přikrylová Jana
    Co-authors Jahodová Hana
    Issue dataPraha : Grada Publishing , 2010. - 303 s. : il., mp., tab., 25 cm
    Issue1. vyd.
    Edition Expert
    ISBN978-80-247-3622-8
    NoteBibliografia s. 289-295. Bibliogr. odkazy. Register
    Keywords marketingová komunikácia - communication in marketing - marketing communication   marketing  
    LanguageCzech
    CountryCzech Republic
    systematics 658.8:316.77
    AnnotationRes. angl.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexkni - BOOKS
    Copy count1, currently available 0, at library only 1
    Call numberLocationSublocationUmiestnenieInfo
    319783Univerzita Mateja BelaDepartment of public economics and regional developmentIn-Library Use Only

Number of the records: 1  

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