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Competitive identity
Title Competitive identity Subtitle the new brand management for nations, cities and regions Author info Simon Anholt Author Anholt Simon
Issue data Basingstoke [England] ; New York : Palgrave Macmillan , 2007. - 134 s. : il., tab., 24 cm Issue 1st ed. ISBN 978-0-230-50028-0 Note Bibliogr. s. 129. Reg. Keywords medzinárodná konkurencia marketing miesta - place marketing international competition Language English Country Great Britian systematics 339.137 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 0, at library only 2 
book
Call number Location Sublocation Umiestnenie Info 328459 Univerzita Mateja Bela Department of tourism In-Library Use Only 335308 Univerzita Mateja Bela Department of tourism In-Library Use Only
Number of the records: 1