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The market orientation as a tool of business performance management: view from the behavioural perspective
Title The market orientation as a tool of business performance management: view from the behavioural perspective Author info Šályová Simona, Táborecká-Petrovičová Janka Author Budinská Simona 1992- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Co-authors Táborecká Petrovičová Janka 1979- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Finance and performance of firms in science, education and practice : proceedings of the 8th international scientific conference, Zlín, 26. - 27. apríla 2017. online, s. 1074-1086. - Zlín : Tomáš Baťa University in Zlín, 2017 / Novák Petr ; Jurigová Zuzana ; Kozubíková Ludmila ; Zlámalová Jana ; Bartoš Vojtěch ; Basovníková Marcela ; Finance and performance of firms in science, education and practice medzinárodná vedecká konferencia Keywords výkonnosť podniku - podniková výkonnosť - industrial productivity - business performance trhová orientácia trhovo-orientované správanie potravinársky priemysel - food industry Language English Country Czech Republic systematics 658 Public work category AFC No. of Archival Copy 39798 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ 
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Number of the records: 1