Personal marketing mix in the Slovak Republic

Number of the records: 1

Title	Personal marketing mix in the Slovak Republic
Author info	Lucia Bartková
Author	Bartková Lucia 1983- (100%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Source document	3rd virtual international conference path to a knowledge society-managing risks and innovation : PaKSoM 2021. Pp. 251-260. - Niš : Complex system research centre, 2022 ; Path to a knowledge society-managing risks and innovation online medzinárodná konferencia
Keywords	personálny marketing - personnel marketing zamestnávatelia - employers marketingový mix - marketing mix očakávania
Form. Descr.	príspevky v zborníku - proceedings papers
Language	English
Country	RS
URL	Link na konferenciu
Public work category	AFC
No. of Archival Copy	51378
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xpca - PUBLIKAČNÁ ČINNOSŤ

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Number of the records: 1