The electronic word-of-mouth (eWOM) focusing studies on tourism research

Number of the records: 1

Title	The electronic word-of-mouth (eWOM) focusing studies on tourism research
Document part	Chapter 2
Author info	Kristína Medeková ... [et al.]
Author	Medeková Kristína 1997- (34%) UMBEF01 - Katedra cestovného ruchu
Co-authors	Pompurová Kristína 1983- (33%) UMBEF01 - Katedra cestovného ruchu Šimočková Ivana 1985- (33%) UMBEF01 - Katedra cestovného ruchu
Source document	Online reputation management in destination and hospitality : what we know, what we need to know. Pp. 29-49. - Bingley : Emerald Group Publishing, 2023 / Rialti Riccardo ; Kvítková Zuzana ; Makovník Tomáš 1979-2023
Keywords	cestovný ruch - turizmus - tourism marketing
Form. Descr.	kapitoly v knihe - book chapters
Language	English
Country	Great Britian
URL	Link na plný text
Public work category	ABC
No. of Archival Copy	52843
Catal.org.	BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
Database	xpca - PUBLIKAČNÁ ČINNOSŤ

article

Number of the records: 1