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Does dual quality of products in the European union truly bother consumers?

  1. TitleDoes dual quality of products in the European union truly bother consumers?
    Author infoLucia Bartková, Lenka Veselovská
    Author Bartková Lucia 1983- (65%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
    Co-authors Veselovská Lenka 1987- (35%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
    Source document Marketing and Management of Innovations. Vol. 14, no. 1 (2023), pp. 182-198. - Sumy : Sumy State University, 2023
    Keywords kvalita produktov - product quality   spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour   dvojitá kvalita tovarov  
    Form. Descr.články - journal articles
    LanguageEnglish
    CountryUkraine
    URLLink na plný text
    Public work category ADM
    No. of Archival Copy53393
    Repercussion category ANTOSOVA, Irena - PSURNY, Michal - STAVKOVA, Jana. Changes in consumer purchasing decisions : traditional and emerging factors in the dynamic marketing landscape over 15 years. In Marketing and management of innovations. ISSN 2218-4511, 2023, vol. 14, no. 3, pp. 85-96.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    ReferencesPERIODIKÁ-Súborný záznam periodika
Number of the records: 1  

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