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Does dual quality of products in the European union truly bother consumers?
Title Does dual quality of products in the European union truly bother consumers? Author info Lucia Bartková, Lenka Veselovská Author Bartková Lucia 1983- (65%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Co-authors Veselovská Lenka 1987- (35%) UMBEF09 - Inštitút manažérskych systémov (detašované pracovisko Poprad)
Source document Marketing and Management of Innovations. Vol. 14, no. 1 (2023), pp. 182-198. - Sumy : Sumy State University, 2023 Keywords kvalita produktov - product quality spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour dvojitá kvalita tovarov Form. Descr. články - journal articles Language English Country Ukraine URL Link na plný text Public work category ADM No. of Archival Copy 53393 Repercussion category ANTOSOVA, Irena - PSURNY, Michal - STAVKOVA, Jana. Changes in consumer purchasing decisions : traditional and emerging factors in the dynamic marketing landscape over 15 years. In Marketing and management of innovations. ISSN 2218-4511, 2023, vol. 14, no. 3, pp. 85-96.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ References PERIODIKÁ-Súborný záznam periodika article
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