Number of the records: 1
Psychologie reklamy
Title Psychologie reklamy Subtitle účinnost reklamy, erotické prvky, motiv strachu, působení barev Author info Jitka Vysekalová, Růžena Komárková Author Vysekalová Jitka
Co-authors Komárková Růžena
Issue data Praha : Grada Publishing , 2001. - 228 s. : obr., tab., 23 cm Issue 1. vyd. Edition Expert ISBN 80-247-9067-X Note Bibliografia Keywords psychológia reklamy - psychology of advertising reklama a propagácia - advertising and promotion Form. Descr. príručky - handbooks Language Czech Country Czech Republic systematics 659.1:159.9 159.98 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 7, currently available 5, at library only 2 Call number Location Sublocation Umiestnenie Info 21073 Univerzita Mateja Bela Economic reading room In-Library Use Only 238094 Univerzita Mateja Bela Department of absent lending – deposit. Available in 2 days. 243499 Univerzita Mateja Bela Department of psychology In-Library Use Only 387575 Univerzita Mateja Bela Department of absent lending 387598 Univerzita Mateja Bela Department of absent lending 387599 Univerzita Mateja Bela Department of absent lending 388192 Univerzita Mateja Bela Department of absent lending
Number of the records: 1