Number of the records: 1
Innovation Diffusion Models of new Product Acceptance
Title Innovation Diffusion Models of new Product Acceptance Author info Edited by Vijay Mahajan, Yoram Wind Another authors Mahajan Vijay (Editor)
Wind Yoram (Editor)
Issue data Cambridge : Ballinger Publishing Company , 1986. - xvi, 318 s. : il., 23 cm Issue [1st ed.] Edition Series on econometric and management sciences , Vol. 5 ISBN 0-88730-076-6 Note Bibliog. odkazy s. 281-299. Register Keywords nové produkty - new products marketing zborníky konferencií Language English Country United States of America systematics 51 519.87 061.3 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 book
Call number Location Sublocation Umiestnenie Info 300683 Univerzita Mateja Bela Department of quantitative methods and information systems In-Library Use Only
Number of the records: 1