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Innovation - A Primary Competitive Tool to Success in Tourism Destinations

  1. TitleInnovation - A Primary Competitive Tool to Success in Tourism Destinations
    Author infoMarica Mazurek
    Author Mazureková Marica 1959- (100%) UMBEF14 - Inštitút ekonomických vied
    Source document Transforming experiences : tourism marketing from both sides of the counter : book of extended structured abstracts, Advances in Tourism Marketing conference - ATMC, Maribor 2011. S. 203-222 [1,2 AH]. - Maribor : Multidisciplinary Research Institute, 2011 ; Advances in Tourism Marketing conference
    Keywords inovácie - innovations   tourist destinations   destinácie cestovného ruchu   competitive tools   konkurencieschopnosť - competitiveness  
    LanguageEnglish
    CountrySlovenia
    systematics 338
    Public work category ABC
    No. of Archival Copy26615
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
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