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Firemné plánovanie

  1. TitleFiremné plánovanie
    Subtitlepraktikum
    Author infoĽubica Lesáková
    Author Lesáková Ľubica 1949- UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Issue dataZvolen : Bratia Sabovci , 1999. - 121 s.
    Issue1. vyd.
    Keywords firmy - firms   plánovanie - planning   marketingové plánovanie - marketing planning   materiálové potreby  
    LanguageSlovak
    CountrySlovak Republic
    systematics 330
    Public work category BCI
    Repercussion category LESÁKOVÁ, D. Research and education in the "new marketing era". In Ekonomicky casopis. ISSN 0013-3035, 2003, vol. 51, no. 9, pp. 1146-1157.
    LESÁKOVÁ, D. New trends in marketing of the third century. In Ekonomicky casopis. ISSN 0013-3035, 2001, vol. 49, no. 6, pp. 1030-1041.
    LESÁKOVÁ, D. The role of science and experiental component in the development of marketing. In Ekonomický časopis. ISSN 0013-3035, 2001, vol. 49, no. 4, pp. 701-712.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ

Number of the records: 1  

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