Number of the records: 1
Consumer value perception of luxury goods: a cross-cultural and cross-country comparison
Title Consumer value perception of luxury goods: a cross-cultural and cross-country comparison Document part Part 2, chapter 5 Author info Nadine Hennings ... [et al.] Author Hennings Nadine (7%)
Co-authors Wiedmann Klaus-Peter (7%)
Klarmann Christiane (7%)
Strehlau Suzane (7%)
Godey Bruno (7%)
Pederzoli Daniele (7%)
Neulinger Agnes (7%)
Dave Kartik (7%)
Aiello Gaetano (7%)
Donvito Raffaele (7%)
Taro Koyama (7%)
Táborecká Petrovičová Janka 1979- (7%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Rodríguez Santos Carmen (7%)
Jung Jaehee (7%)
Oh Hyunjoo (2%)
Source document Luxury marketing : a challenge for theory and practice. S. 77-99. - Wiesbaden : Springer Gabler, 2013 Keywords luxury marketing spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour spotreba - consumption kultúrne odlišnosti - cultural differences Language English Country Germany systematics 005 Public work category AEC No. of Archival Copy 27667 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ 
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Number of the records: 1