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Moderní marketingová komunikace
Title Moderní marketingová komunikace Author info Jana Přikrylová, Hana Jahodová Author Přikrylová Jana
Co-authors Jahodová Hana
Issue data Praha : Grada Publishing , 2010. - 303 s. : il., mp., tab., 25 cm Issue 1. vyd. Edition Expert ISBN 978-80-247-3622-8 Note Bibliografia s. 289-295. Bibliogr. odkazy. Register Keywords marketingová komunikácia - communication in marketing - marketing communication marketing Language Czech Country Czech Republic systematics 658.8:316.77 Annotation Res. angl. Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Call number Location Sublocation Umiestnenie Info 319783 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only
Number of the records: 1