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Global marketing strategy
Title Global marketing strategy Subtitle an executive digest Author info Bodo B. Schlegelmilch Author Schlegelmilch Bodo B.
Issue data Cham : Springer Nature Switzerland AG , 2022. - xxxvii, 416 s. : il., tab., 24 cm Issue 2nd ed. Edition Management for professionals , 2192-8096 ISBN 978-3-030-90664-1 Note Bibliografické odkazy Keywords podnikanie - business - entrepreneurship export marketing podnikový manažment - manažment podniku - industrial management manažment - management organizačné správanie - organizational behavior Form. Descr. monografie - monographies Language English Country Switzerland systematics 658.114 339.564 658 005 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 Call number Location Sublocation Umiestnenie Info 386006 Univerzita Mateja Bela Economic reading room In-Library Use Only
Number of the records: 1