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Direct Marketing
Title Direct Marketing Subtitle strategie, plánování, provedení Základní světové dílo o direct marketingu Author info Edward Nash; z angl. orig. prel. Vilém Jungmann Author Nash Edward
Another authors Jungmann Vilém (Translator)
Issue data Praha : Computer Press , 2003. - xxxiv, 604 s. : tab., 23 cm Issue 1. vyd. Edition Ekonomie ISBN 80-7226-838-4 Keywords marketing stratégie - strategies plánovanie - planning Language Czech Country Czech Republic systematics 658.849.2 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 1, at library only 1 Call number Location Sublocation Umiestnenie Info 24932 Univerzita Mateja Bela Economic reading room In-Library Use Only 387866 Univerzita Mateja Bela Department of absent lending
Number of the records: 1