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Title International Marketing Author info Daniel W. Baack ... [et al.] Author Baack Daniel W.
Co-authors Harris Eric G.
Baack Donald
Issue data Los Angeles : SAGE Publications , 2012. - 583 s. + prílohy : il., 29 cm Issue 3rd ed. ISBN 978-1-4522-2635-4 Note Bibliografické odkazy. Register Keywords medzinárodný marketing - international marketing marketing predaja marketing sales Language English Country United States of America systematics 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 1, currently available 0, at library only 1 
book
Call number Location Sublocation Umiestnenie Info 334317 Univerzita Mateja Bela Economic reading room In-Library Use Only Title Segmentation strategies for hospitality managers Subtitle target marketing for competitive advantage Author info Ronald M. Morrit Author Morritt Ronald M.
Issue data Binghamton : The Haworth Information Press , c2007. - xii, 236 s. : tab., 21 cm Issue [1st ed.] ISBN 978-0-7890-2217-2 Note Register Keywords hotelový manažment - hotel management marketing predaja cestovný ruch - turizmus - tourism marketing sales Language English Country United States of America systematics 005:647 339.138 728.5 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 0, at library only 2 
book
Call number Location Sublocation Umiestnenie Info 289824 Univerzita Mateja Bela Department of tourism In-Library Use Only 351932 Univerzita Mateja Bela Department of public economics and regional development In-Library Use Only
