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Title Marketing communications Subtitle contexts, strategies and applications Author info Chris Fill Author Fill Chris
Issue data Pearson Education ; Harlow , 2002. - xxxii, 790 s. : obr., tab., 25 cm Issue 3rd ed. ISBN 0-273-65500-0 Note Bibliografické odkazy. Autorský a vecný register. Keywords marketing podpora predaja - sales support Language English Country Great Britian systematics 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 1, at library only 1 
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Call number Location Sublocation Umiestnenie Info 250692 Univerzita Mateja Bela Department of absent lending 250693 Univerzita Mateja Bela Economic reading room Fond MBA In-Library Use Only Title Marketing communications Subtitle contexts, contents and strategies Author info Chris Fill Author Fill Chris
Issue data Pearson Education ; Harlow , 1999. - xxiii, 656 s. : obr., tab., 25 cm Issue 2nd ed. ISBN 0-13-010229-6 Note Bibliografické odkazy. Autorský a vecný register. Keywords marketing podpora predaja - sales support Language English Country Great Britian systematics 339.138 Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xkni - BOOKS Copy count 2, currently available 0, at library only 2 book
Signatúra Lokácia Dislokácia Umiestnenie Info 250679 Univerzita Mateja Bela UK Ekonomická študovňa Fond MBA len prezenčne 250680 Univerzita Mateja Bela UK Ekonomická študovňa Fond MBA len prezenčne