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Title Participation of Slovak products in consumer's perception Author info Eva Poliačiková, Daša Václavíková Author Poliačiková Eva 1960- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Co-authors Václavíková Daša 1990- (50%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
Source document Marketing identity 2016 : conference proceedings from international scientific conference "Marketing identity 2016", Smolenice, 8th - 9th November 2016, part 2 - Brands we love. Pp. 244-254. - Trnava : Univerzita Cyrila a Metoda, 2016 ; Marketing identity 2016 international scientific conference Keywords spotrebitelia - consumers spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour Slovak product Language English Country Slovak Republic systematics 339.138 Public work category AFD No. of Archival Copy 40586 Repercussion category HITKA, Miloš - LORINCOVÁ, Silvia - VETRÁKOVÁ, Milota - MUSOVÁ, Zdenka. The impact of motivation on corporate culture in small and medium-sized wood-processing enterprises in Slovakia. In 11th annual international scientific conference : increasing the use of wood in the global bio-economy (WoodEMA 2018), Belgrade, 26th - 28th September 2018. Zagreb : WoodEMA, 2018. ISBN 978-867299277-9, pp. 168-176.
ŠTARCHOŇ, Peter - VETRÁKOVÁ, Milota - METKE, Jozef - LORINCOVÁ, Silvia - HITKA, Miloš - WEBEROVÁ, Dagmar. Introduction of a new mobile player app store in selected countries of Southeast Asia. In Social sciences. ISSN 2076-0760, 2018, vol. 7, no. 9.
Catal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Database xpca - PUBLIKAČNÁ ČINNOSŤ