Search results

Records found: 3  
Your query: Author Sysno/Doc.kind = "^umb_un_cat 0281045 xpca^"
  1. TitleConsumer behaviour in the segment of dairy products in the context of circular economy principles
    Author infoZdenka Musová, Eva Poliačiková, Jennifer Drugdová
    Author Musová Zdenka 1971- (34%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Co-authors Poliačiková Eva 1960- (33%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Drugdová Jennifer 1994- (33%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Source document Marketing identity 2019 : offline is the new online : conference proceedings from the international scientific conference, Smolenice, 5. - 6. 11. 2019. S. 667-681. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2019 ; Marketing identity 2019 medzinárodná vedecká konferencia
    Keywords ekonomika - economics   spotrebitelia - consumers   spotrebiteľské správanie - správanie spotrebiteľov - nákupné správanie - consumer behavior - consumer behaviour - shopping behaviour  
    Form. Descr.príspevky v zborníku - proceedings papers
    LanguageEnglish
    CountrySlovak Republic
    Public work category AFD
    No. of Archival Copy47389
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    unrecognised

    unrecognised

    File nameDownloadedSizeComment
    47389271.3 MB
  2. TitleThe importance of influencers in online marketing
    Author infoMartina Minárová, Filip Smutný, Petra Gundová
    Author Minárová Martina 1973- (34%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Co-authors Smutný Filip 1995- (33%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Gundová Petra 1986- (33%) UMBEF03 - Katedra ekonomiky a manažmentu podniku
    Source document Marketing identity 2019 : offline is the new online : conference proceedings from the international scientific conference, Smolenice, 5. - 6. 11. 2019. S. 911-926. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2019 ; Marketing identity 2019 medzinárodná vedecká konferencia
    Keywords online marketing   vplyvy   sociálne médiá - social media  
    Form. Descr.príspevky v zborníku - proceedings papers
    LanguageEnglish
    CountrySlovak Republic
    Public work category AFD
    No. of Archival Copy47390
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    unrecognised

    unrecognised

    TitleSeid Nüchtern und Wachsam. Gustav A. Wetter und die Philosophische Sowjetologie
    Author infoHelmut Dahm
    TitleSubtitle Translation : Buďte triezvi a ostražití, Gustav A. Wetter a filozofická sovietológia
  3. TitleThe right to privacy in terms of the framework of the employment relationship in the solomo concept
    Author infoMarek Švec, Jan Horecký
    Author Švec Marek 1984- (70%) UMBPR17 - Katedra občianskeho a pracovného práva
    Co-authors Horecký Jan (30%)
    Source document Marketing identity 2019 : offline is the new online : conference proceedings from the international scientific conference, Smolenice, 5. - 6. 11. 2019. Pp. 366-378. - Trnava : Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie, 2019 ; Marketing identity 2019 medzinárodná vedecká konferencia
    Keywords zamestnanosť - employment   osobné údaje - personal data   Všeobecné nariadenie o ochrane osobných údajov - General Data Protection Regulation - GDPR  
    Form. Descr.príspevky v zborníku - proceedings papers
    LanguageEnglish
    CountrySlovak Republic
    AnnotationThe scientific paper outlines the application experience while addressing the questions relating to the relevant legal basis use for a natural person’s personal data processing in the framework of the employment relationship realization. Ising SoLoMo concept products and applications in the framework of the employment (or in a wider context ‘industrial’) relationship realization comes as a prerequisite for the legal basis identification. Each relationship is subject to specific control and inspection procedures, as defined in the legislation of the Slovak republic. In this respect, the scientific paper uses application experience mainly from the author’s legal practice
    Public work category AFD
    No. of Archival Copy47388
    Repercussion category HLADÍKOVÁ, Vladimíra - MADLEŇÁK, Adam. Netholism and technological interference as manifestations of communication in the digital environment. In Studies in media and communication. ISSN 2325-8071, 2022, vol. 10, no. 1, pp. 74-84.
    Catal.org.BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici
    Databasexpca - PUBLIKAČNÁ ČINNOSŤ
    unrecognised

    unrecognised



  This site uses cookies to make them easier to browse. Learn more about how we use cookies.