Počet záznamov: 1
Prípadové štúdie z marketingu územia, z verejného a neziskového marketingu
Názov Prípadové štúdie z marketingu územia, z verejného a neziskového marketingu Aut.údaje Anna Vaňová, Katarína Vitálišová, Kamila Borseková Autor Vaňová Anna 1965-
Spoluautori Vitálišová Katarína 1985-
Borseková Kamila 1984-
Vyd.údaje Banská Bystrica : Vydavateľstvo Univerzity Mateja Bela - Belianum : Univerzita Mateja Bela, Ekonomická fakulta , 2017. - 99 s. : obr., tab., 25 cm ISBN 978-80-557-1297-0 Poznámka Jazyková mutácia: Place marketing, public and nonprofit marketing: case studies. Banská Bystrica : Publishing house of the Matej Bel University in Banská Bystrica - Belianum, 2017. ISBN 978-80-557-1313-7. - Bibliografické odkazy Kľúč.slová marketing územia - territory marketing neziskový marketing - nonprofit marketing marketing verejných služieb marketingová komunikácia - communication in marketing - marketing communication vysokoškolské skriptá marketing miesta - place marketing public marketing university textbooks Jazyk dok. slovenčina Krajina Slovenská republika Systematika 332.146 334.012.46:658.8 334.012.33:658.8 658.8:316.77 (075.8) URL Plný text dostupný vo Virtuálnej študovni UMB Katal.org. BB301 - Univerzitná knižnica Univerzity Mateja Bela v Banskej Bystrici Báza dát xkni - KNIHY Počet ex. 34, z toho voľných 33, prezenčne 1 
kniha
Call number Location Sublocation Umiestnenie Info 363718 Univerzita Mateja Bela Economic reading room In-Library Use Only 363719 Univerzita Mateja Bela Department of absent lending 363720 Univerzita Mateja Bela Department of absent lending 363721 Univerzita Mateja Bela Department of absent lending 363722 Univerzita Mateja Bela Department of absent lending 363723 Univerzita Mateja Bela Department of absent lending 363724 Univerzita Mateja Bela Department of absent lending 363725 Univerzita Mateja Bela Department of absent lending 363726 Univerzita Mateja Bela Department of absent lending 363727 Univerzita Mateja Bela Department of absent lending 363728 Univerzita Mateja Bela Department of absent lending 363729 Univerzita Mateja Bela Department of absent lending 363730 Univerzita Mateja Bela Department of absent lending 363731 Univerzita Mateja Bela Department of absent lending 363732 Univerzita Mateja Bela Department of absent lending 363733 Univerzita Mateja Bela Department of absent lending 363734 Univerzita Mateja Bela Department of absent lending 363735 Univerzita Mateja Bela Department of absent lending 363736 Univerzita Mateja Bela Department of absent lending 363737 Univerzita Mateja Bela Department of absent lending 363738 Univerzita Mateja Bela Department of absent lending 363739 Univerzita Mateja Bela Department of absent lending 363740 Univerzita Mateja Bela Department of absent lending 363741 Univerzita Mateja Bela Department of absent lending 363742 Univerzita Mateja Bela Department of absent lending 363743 Univerzita Mateja Bela Department of absent lending 363744 Univerzita Mateja Bela Department of absent lending 363745 Univerzita Mateja Bela Department of absent lending 363746 Univerzita Mateja Bela Department of absent lending 363747 Univerzita Mateja Bela Department of absent lending 363748 Univerzita Mateja Bela Department of absent lending 363749 Univerzita Mateja Bela Department of absent lending 363750 Univerzita Mateja Bela Department of absent lending 363751 Univerzita Mateja Bela Department of absent lending
Počet záznamov: 1