Kurajdová, Klaudia, 1989- Factors influencing milk consumption and purchase behavior - evidence from Slovakia / Klaudia Kurajdová, Janka Táborecká-Petrovičová, Alena Kaščáková

In Procedia economics and finance : 9th international scientific conference "Business economics and management 2015 BEM 2015, October 15-16, 2015, Zvolen, Slovakia. -- Amsterdam : Elsevier, 2015. -- ISSN 2212-5671. -- Vol. 34 (2015), pp. 573-580

1. spotrebiteľské správanie 2. marketing 3. spotreba mlieka 4. buying behavior 5. milk consumption

I. Táborecká Petrovičová, Janka, 1979-
II. Kaščáková, Alena, 1964-
III. Procedia economics and finance : 9th international scientific conference "Business economics and management 2015 BEM 2015, October 15-16, 2015, Zvolen, Slovakia. -- Vol. 34 (2015), pp. 573-580

331
BB301